Privacy Policy

Effective Date: June 19, 2019

Scope

PLEASE READ THIS PRIVACY STATEMENT AND NOTICE OF PRIVACY PRACTICES CAREFULLY. This Privacy Statement and Notice of Privacy Practices (“Privacy Policy”) sets forth the privacy practices of Heather Land Enterprises, LLC, a Tennessee limited liability company (collectively, “We” “Us” or the “Company”).

This Privacy Policy governs your use of the website located at www.heatherlandofficial.com, your use of any affiliated third party websites that may contain a link to this Privacy Policy, or to any pages, facilities, services, or capabilities accessible and collectively herein after referred to as the Sites (the “Sites”).

This Privacy Policy shall apply strictly to information collected in the United States, and the use of the Sites and offerings described below and is restricted to end users based in the United States of America. In the event the Company expands its offerings outside of the United States the Company may provide a modified version of the Privacy Policy to end users to conform to applicable international data protection and privacy laws.

This Privacy Policy describes how We treat your use of the Sites and when you engage with us to obtain information about Heather Land, individually, the Company, purchase tickets to our events, subscribe to our fan mailing list, download videos from our Sites, connect and engage with us via social media sites like Facebook, Instragram and Youtube and when you order items from our Sites like publications or videos through our third party service providers like Amazon as an example. This Privacy Policy provides information on the collection, storage, transfer, sharing and handling of your personally identifiable information (“Personally Identifiable Information” or “PII”) and your non-personally identifiable information (“Non Personally Identifiable Information” or “NPII”) when you utilize the Sites for the purposes described above in this paragraph.

Changes or Updates to this Privacy Policy

We reserve the right to revise or update this Privacy Policy at any time, and you agree to be bound by those revisions or updates through your continued use of the Sites. We will notify you of any changes to the Privacy Policy by posting the revised or updated Privacy Policy and its “Last Modified” date on the Sites. You should periodically read the Privacy Policy to learn of any revisions or updates. Absent material changes to this Privacy Policy, your use of the Sites thereafter constitutes your agreement to and acceptance of the Privacy Policy and its revisions or updates.

In the event we materially change the way in which we use your PII, we will provide you with at least 30 days’ notice and ask you to affirmatively accept the changes to a new Privacy Policy by posting a link to the revised version and by providing you with a conspicuous click-through acceptance option on the Sites so you can clearly make an informed choice to accept these material changes and a revised version of the Privacy Policy.

Acceptance of the Privacy Policy and Your Consent 

This Privacy Policy does not apply to information you may choose to provide to us that does not display or link to this Privacy Policy or that does not have this Privacy Policy conspicuously displayed at the point of the collection of your information.

You affirm your acceptance of and your consent to this Privacy Policy by clicking “ACCEPT” on a conspicuously displayed “ACCEPT” button which can found in direct proximity to the hyperlinked version of the Company’s Privacy Policy located on the Sites.

Contact and Electronic Communications Opt Out

By providing your information on our Sites, you agree that we can communicate with you electronically regarding any security, privacy, or administrative issues relating to your use of the Sites as described in this Privacy Policy and generally for business purposes, i.e. notifications and important messages related to obtaining products or services from the Company. If, at any time after registering your information you change your mind about receiving information from us, send us a request specifying your new choice. Simply send your request to info@heatherlandofficial.com. If you have any specific questions about this Privacy Policy, please e-mail us at to info@heatherlandofficial.com.

Information We Collect From You 

We collect two types of information from you when you visit our Sites: (1) “personally identifiable information” (as defined below) and (2) non-personally identifiable information (as defined below).

Personal Identifiable Information (“PII”)

Personally identifiable information for the purpose of this privacy statement includes, but is not limited to: 

  • Name

  • Telephone Number

  • E-Mail Address

  • Mailing Address, City and State

The term PII does not include information about any individual that has been made publicly available by a federal, state, or local governmental entity. The term PII also does not include information may be encrypted, secured, or modified by any other method or technology that removes elements that personally identify an individual or that otherwise renders the information unusable.

Non-Personally Identifiable Information (“NPII”)

Non-Personally Identifiable Information can be technical information or it can be demographic information, such as your age, gender, or interests. NPII may also mean aggregated, non-identifiable, or anonymized information. NPII does not identify you personally. If you provide us with non-personally identifiable information, we may use it for the purposes described in this statement or where it is collected, or any other legal purpose.

Here are some examples of the ways in which we may collect and store your and how we use such information:

  • Internet Protocol (IP) Address: Your “IP address” is a number that lets computers attached to the Internet know where to send you data, such as the screens and pages that you view. We use this information to deliver our screens and pages to you upon request, to tailor our services to the interests of you and our other visitors, and to measure traffic to and within our services.

  • Information about your Transactions: We may collect information about your transaction and experiences with Us.

  • Mobile Device Information: Information that identifies your mobile device, such as: Electronic Serial Number (“ESN”) or International Mobile Equipment Identity (“IMEI”) data; device serial number; and media access control (“MAC”) address.

Sharing and Disclosure of PII and NPII

Personally Identifiable Information. Primarily, we may share or disclose your PII, in the following instances:

  • To fulfill a service to you.

    For example, if you e-mail us a question, we may use your e-mail address to process your request and respond to your question.

  • When applicable on the Sites, where you have appropriately opted-in to the sharing of your PII with third parties, to offer you products from our affiliates, strategic partners, agents, or from third-party marketers and other unaffiliated parties that we believe may be of interest to you, or to assist such parties for research, administrative, and/or business purposes.

    These parties may contact you with an offer or advertisement related to a product or service, or they may use such information for their own research, administration or business purposes.

  • To unaffiliated third-party service providers, agents, or independent contractors who help us maintain our website and us with other administrative services (including, but not limited to, order processing and fulfillment, providing customer service, maintaining and analyzing data, sending customer communications on our behalf).

    The Company requires these service-related companies to comply with the principles set out in the Privacy Policy, and requires them to use such information only for the purposes for which it was provided to them.

  • To comply with law, or in the good faith belief that such action is necessary to conform to the requirements of law, or comply with legal process served on us, and to protect and defend our rights or property, including our rights and property and our services, or act in urgent circumstances to protect the personal safety of you and our other visitors.

  • To third parties as part of a corporate reorganization process including, but not limited to, mergers, acquisitions, and sales of all or substantially all of our assets.

  • To track and analyze NPII, i.e. non-identifying, aggregate usage and volume statistical information from our visitors and customers and provide such information to third parties.

Non-personally Identifiable Information. We may share and disclose your NPII for the purposes described in this statement or where it is collected, or any other legal purpose, including, when and where applicable, sharing and disclosing non-personally identifiable information combined with PII.

General Legal Disclosure. We may disclose information about you and your use of the website if we believe that such disclosure is permissible under applicable law and reasonably necessary to:

(i) Comply with the law and/or legal process where a formal request has been made (e.g. request from an administrative oversight agency, civil suit, subpoena, court order or judicial or administrative proceeding);

(ii) Protect or defend our rights and/or property or the rights and property of others;

(iii) Enforce our Terms of Conditions and/or this Privacy Policy;

(iv) Respond to claims that the content(s) of a communication violates the rights of another.

Also, circumstances may arise where, for business reasons, we may decide to reorganize, or divest all or part of our business through sale, assignment, merger or acquisition, or we may acquire a new business. In these circumstances, PII may be shared with the actual or prospective purchasers or assignees, or with the newly acquired business. In such an event, we shall provide notice of any material change to this Privacy Policy, or our Sites or service offerings, in the manner described in this Privacy Policy.

Access and Ability to Correct Your Information

You may modify, correct, change, or request us to delete or update PII, that we have collected through the Sites by contacting us via postal mail, e-mail, or telephone, as provided in the Contact and Electronic Communication Opt Out section of this Privacy Policy.

Cookies and Other Technology

We use “cookies” to collect information. A cookie is a small data file that we transfer to your computer’s hard disk for record-keeping purposes. We receive and stores information about how you use our website when you visit the Site. For example, we receive information that your browser or device sends to our servers whenever you visit the Sites. Your browser or device may tell us your internet protocol (IP) address used to connect your computer to the Internet, computer and connection information such as browser type, version, language and time zone setting, browser plug-in types, operating system, and type of device you are using. When you visit the Sites, your browser may also tell us information such as the actions you take on our Site, the page that led you to our Site and, if applicable, the search terms you typed into a search engine that led you to our Site.

You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the Sites. If you do not accept cookies, however, you may not be able to use all portions of the Sites or all functionality of the services.

Third-Party Links and Websites

Our Sites may contain links to third-party services. While we endeavor to work with third parties that share our respect for user privacy, we are not responsible for the websites or privacy practices of such third-parties. You are responsible for knowing when you are leaving our website to visit a third party website, and for reading and understanding the terms of use and privacy policy statements for each such third party.

Children Under 13

The Sites provided by the Company are not directed to persons under 13. We do not knowingly collect PII or any other information from children under 13. If you become aware that your child is accessing the Sites and providing PII without your consent, please contact us by using the information provided in the Contact and Electronic Communications Opt-Out section of this Privacy Policy. We will take steps to remove PII from the Company's servers and terminate the account should the Company determine that a child under 13 has accessed the Sites.

Social Media and Community Platforms

Any information, communications, or material of any type or nature that you submit to the Sites (including, but not limited to any Sites contained on a social media platform or website such as Facebook, Instagram or Youtube) by e-mail, posting, messaging, uploading, downloading, or otherwise (collectively, a “Submission”), is done at Your own risk and without any expectation of privacy. We cannot control the actions of other users of any social media platform or website and the Company is therefore not responsible for any content or Submissions contained on such sites and platforms. By visiting our Sites contained on a social media platform or website, you are representing and warranting to us that you have reviewed the applicable Privacy Policy and terms of use of such platform or website and that you will abide by all such provisions contained therein. We may provide public areas on our services, such as forums and chat rooms, where you can post information about yourself and others. Please exercise discretion and use caution with respect to your information, especially in such public areas. We do not control who reads postings on our Sites, or how they may use or disclose such information. If you choose to voluntarily disclose information on public portions of our Sites, that information will be publicly available and can be collected and used by others. For example, if you post your e-mail address, you may receive unsolicited messages. PLEASE BE EXTREMELY CAREFUL WHEN DISCLOSING ANY INFORMATION ABOUT YOURSELF OR OTHERS IN PUBLIC AREAS OF OUR SERVICES. WE ARE NOT RESPONSIBLE FOR THE USE OR DISCLOSURE OF SUCH INFORMATION.

Advertisers and Marketing

We may also use third-party advertisers, ad networks, and other advertising, marketing, and promotional companies, to serve advertisements to you. Such third parties may gather information about your visit to our Sites, monitor your access to or market products or services to you, monitor the ads you view, click on, or interact with, when they were delivered, and the screens and pages that they are on. If you wish to not have this information used for the purpose of serving you targeted ads, you may opt out by clicking here. Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

To learn more about these practices, as well as your choices regarding the practices of these third-party advertising companies, you may wish to visit http://www.networkadvertising.org/optout_noNPIIi.asp and/or http://www.aboutads.info/choices/#completed. Both the Network Advertising Initiative (“NAI”) and the Digital Advertising Alliance (“DAA”) websites provide information regarding their respective members practices and your choices regarding having your information used by these companies, including the opt out procedures. Opting out of one or more NAI or DAA members only means that those NAI or DAA members no longer will be allowed under their own rules to deliver advertisements to you based on your visits to this site and other sites, but does not mean you will no longer receive any targeted content and/or ads. Also, if your browsers are configured to reject cookies when you visit this opt out page, or you subsequently erase your cookies, use a different device or change web browsers, your NAI or DAA opt out may not, or may no longer, be effective. We are not responsible for effectiveness of or compliance with any third parties' opt out options or programs.

We do not endorse these parties, their content, or any products and services they offer. You are responsible for knowing when you are leaving our website to visit a third-party website, and for reading and understanding the terms of use and privacy policy statements for each such third party. We are not responsible for, and will not be liable for, their conduct, actions, omissions, or information handling or dissemination practices.

Contests, Promotions, and Giveaways

We may conduct giveaways, contests and other promotions in which we may ask you for additional information. We use and treat this information in accordance with the terms of this Policy. Participation in such giveaways and contents is not necessary to use the Sites, and you may choose whether you wish to participate in any particular giveaway or contest, without affecting your general use of the Sites.

How We Protect Your Information

No data transmissions over the Internet are completely secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us or others over the Internet. You transmit such information at your own risk. Once we receive your transmission, we make reasonable efforts to ensure the security of our systems. We use physical, technical and administrative security measures to safeguard your information. We restrict access to PII to our employees, agents and others who use such information only as permitted by law, such as to comply with the law, to provide you with the information you have request from us.